Privacy Policy

The Model Shop Portsmouth Ltd operates this website and our physical model shop at:

65 Kingston Road

Portsmouth

PO2 7DX

United Kingdom

Telephone: 023 9273 8111

Email: modelshopportsmouth@gmail.com

For UK data protection purposes, The Model Shop Portsmouth Ltd is the data controller for the personal information we collect and use in connection with our business.

Depending on how you interact with us, we may collect:

• Your name, address, delivery address, telephone number and email address.
  
• Information relating to your customer account.
  
• Order and transaction information.
  
• Payment and billing information needed to process your order. Payment card details are handled through our payment providers.
  
• Information you provide when contacting us or making an enquiry.
  
• Information relating to returns, refunds, repairs, servicing and other customer support.
  
• Information provided when requesting a back-in-stock notification.
  
• Technical information such as your IP address, browser, device and how you use our website.
  
• Information collected through cookies and similar technologies where applicable.

We use your information to:

• Process and fulfil your orders.
  
• Take and process payments.
  
• Arrange delivery or collection.
  
• Manage customer accounts.
  
• Deal with returns, refunds, repairs and customer enquiries.
  
• Send back-in-stock notifications when you request them.
  
• Carry out security and fraud-prevention checks.
  
• Maintain and improve our website and services.
  
• Meet our legal and accounting obligations.
  
• Communicate with you about orders, accounts and enquiries.
  
• Where you have given appropriate permission, send marketing communications or use non-essential cookies and similar technologies.

We process personal information using the lawful bases available to us under applicable data protection law.

These may include:

Contract — where we need information to process and fulfil an order or provide a service you have requested.

Legal obligation — where we need to keep records or comply with legal requirements.

Legitimate interests — for purposes such as operating and improving our business, protecting our customers and business from fraud, maintaining website security and dealing with customer enquiries.

Consent — where we ask for your permission, for example for certain marketing or non-essential cookies.

We use third-party payment providers to process payments securely. These may include card payment providers, PayPal and Klarna.

We do not need to store your full payment card details ourselves in order to process your order. Payment information is handled by the relevant payment provider in accordance with its own privacy policy and security requirements.

We may share the information necessary to fulfil your order with companies that provide services on our behalf, including delivery and fulfilment providers, payment providers, website and technology providers and other suppliers who help us operate our business.

We only provide information that is reasonably necessary for the relevant service.

Our online store is powered by Shopify. Shopify provides the technology that allows us to operate our online shop, process orders and provide various website and customer services.

Shopify may process personal information in connection with the operation and improvement of its services. You can read Shopify's own privacy information on the Shopify website.

Our website uses cookies and similar technologies to make the website work, remember preferences, understand how the website is used and, where applicable, support other website functions.

Some cookies are necessary for the website and online shopping service to operate. Where consent is required for non-essential cookies, we will ask for your permission through our cookie controls.

We may use analytics services, such as Google Analytics, where enabled, to help us understand how visitors use our website and improve the customer experience.

We keep personal information only for as long as we reasonably need it for the purposes for which it was collected, including providing our services, maintaining customer accounts, dealing with returns and disputes, meeting legal and accounting requirements and protecting our business.

The length of time information is retained depends on the type of information and why we need it.

Depending on the circumstances, you may have rights to:

• Ask for access to the personal information we hold about you.
  
• Ask us to correct inaccurate information.
  
• Ask us to delete information where there is no lawful reason for us to continue processing it.
  
• Ask us to restrict certain processing.
  
• Object to certain processing.
  
• Request a copy of your information in a portable format where applicable.
  
• Withdraw consent where we rely on consent.
  

Some rights apply only in particular circumstances and may be subject to legal exceptions.

We are not currently using this website to send routine promotional marketing by SMS.

Where we send marketing communications, we will provide an appropriate way to opt out. You can also contact us if you no longer wish to receive marketing communications.

We may continue to send essential communications relating to orders, accounts or services you have requested.

Some of the companies we use to provide our website, payment, technology, delivery or other services may process information outside the UK.

Where personal information is transferred internationally, we will use appropriate safeguards where required by applicable data protection law.

Our website may contain links to third-party websites, including manufacturers, suppliers, social media platforms, marketplaces and other services.

Once you leave our website, the privacy practices of the third party will apply. We recommend checking the relevant privacy policy before providing personal information.

We take reasonable steps to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.

However, no online system or method of transmission can be guaranteed to be completely secure.

If you have a concern about the way we handle your personal information, please contact us first so that we can try to resolve the matter.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator.

ICO helpline: 0303 123 1113

Website: ico.org.uk

The ICO's current contact information confirms 0303 123 1113 as its helpline

We may update this Privacy Policy from time to time to reflect changes to our services, technology, legal requirements or the way we use personal information.

When we make changes, we will update the date shown at the top of this page.